Online coursework is exploding across all kinds of verticals and fields of expertise. Independent Subject Matter Experts (SME) with niche skillsets have been empowered to create robust, profitable coursework to share with the masses.
As an SME’s with an eCourse, you’ll quickly realize what is required for a successful course:
advertising + sales
copywriting + editing
social media posts
powerpoint, worksheets and checklists
To make sure you’re equipped to keep your project moving forward, you’ll need an actionable project plan that answers four key questions:
What work will be done?
Who will do it?
When will it be done?
Who will see it?
As an SME, it’s essential that your personal brand authentically express your personality. From your logo and landing page and emails, to your check out page and supporting materials (slides, worksheets, checklist, etc., our easy-to-use beautiful templates create a professional, consistent look for your brand.
Strong visuals can help activate a learner’s imagination, keeping them engaged and receptive to course content. We have access to multimedia experts who can guide you through your DIY OR professionally produce your audio and video content for your course by award-winning creative collaborators.
The popularity of podcasts continues to rise. To say that podcasts are having a moment would be an understatement. Kenekts works with some of the best in the business to get your podcast launched and marketed to your target audience.
Without an IT team, you likely won’t be able to deliver courses to learners. We’ll set up and manage your content hosting, learning management system (LMS) course integration, CRM, email client, webinar software, appointment app and more. We’ll be here to troubleshoot any technical hardware and software issues.
We create turn-key marketing plans powered by smart sales funnels comprised of carefully crafted copywriting, strategically sequenced emails, efficient social ad buys and landing pages that convert.
Offline, we’ll work with you to curate the right paid speaking engagements and trainings for that high-touch experience your users will appreciate.
Your brand reputation and growth will be closely monitored by Kenekts to ensure each engagement is time well spent online and off for you and your audience.
Online learning is on the rise with no signs of slowing anytime soon. The worldwide wonder web allows a subject matter expert (sme) to launch a digital learning program from anywhere, as long as they have an internet connection.
Kenekts Global's purpose is to assist gifted professionals who have a desire to share their knowledge and wisdom with the world using an online platform.
1. Communicate Clear Strategy and Direction
Peak results hinge on everyone having clarity about the direction and understanding of the strategy to achieve it.
2. Inspire and Motivate
Most of us want to make a positive difference in our work in the world. Instructors who can inspire and generate commitment, passion and enthusiasm in their students excel at creating a positive learning environment.
3. Establish Stretch Goals
Setting stretch goals that your students except can get them to work harder and raise the bar. When stretch goals are collaboratively set with the student, amazing things happen! Learning becomes fun! Everyone is all in. You and your students both feel valued and competent.
4. Exhibit High Integrity and Inspire Trust
If an instructor who is not trusted sets stretch goals, students often assume that their instructor is manipulating and taking advantage of them. A trusted instructor's motives are beyond reproach. The critical component of building positive relationships with others is to be trusted. To be trusted, instructors need to “walk their talk” and never asked their students to do something they are not willing to do themselves.
5. Develop Others
Instructors who care about the development of their students and take time to develop them reap the benefits and the results produced. Students will become far more productive. Most people want to develop new skills and competencies. Instructors who focus on helping students grow are always viewed positively. Developing others has a twofold impact of evaluating performance and creating a fun, engaging culture. It also attracts more people who want to work in this environment.
6. Are Coachable
Instructors who resist feedback are much like the emperors with no clothes. Since they do not seek or want feedback, people do not speak up, problems slip through the cracks, and deadlines are missed. However, if an instructor seeks feedback and is receptive to advise, colleagues nor students will not standby if they see that the instructor is about the make the same mistake. Instructors who ask for feedback from others and from their students make improvements and are highly respected. Their coachability is an example to everyone.
We'd love to talk to you about co-creating an eCourse if you have at least four of the above listed preferred instructor traits, plus:
A clean email list of at least 5,000 names
At least 10,000 combined followers across at least two platforms
If that’s you, contact us to discuss!